We are changing food from the roots up.
By drastically transforming how we grow, trade, consume, and dispose of food - new paradigms, behaviors, and ideologies are unfolding. And it is all happening at an increasingly accelerated pace. We believe that it is crucial to understand and discuss how these scenarios will impact our society over the course of time.
Our aim is to raise awareness about the future of food to spark conversations. With Envisioning ZeroHunger we open this narrative through the use of our visualization tool, which allows us to explore a vast range of scenarios and emerging technologies.
Technology is everything we create; It is how humans have been solving problems and changing its reality since the stone age. Studying emerging technologies is at the core of our future studies methodology, because it allows us to understand what is yet to come and get a glimpse of the future.
We’ve curated 128 emerging technologies for Envisioning ZeroHunger using our global network of specialists. Every selected technology has had their readiness & impact levels gauged, allowing us to distinguish which of them are still concepts developed inside universities or laboratories and which are almost reaching the market for customer use. After mapping, understanding, combining and essaying these technologies, we have found 07 scenarios that will alter the food security landscape.
Food Security Scenarios
We support the view that there is enough food globally for nobody to go hungry - and that the root causes of food insecurity are deeply complex issues that involves natural, political, financial, social, technical,
educational, and productional factors.
We have been blind regarding food: we don't know its origins, components or even final destination. Food companies have been monopolizing nutritional information and scientific breakthroughs regarding alimentation, but transparency solutions and data platforms are being developed in order to create new standards for quality, safety and authenticity.
The Green Revolution helped the world become as populated as it is today, but the disruption is far from over. Sensors and robots are becoming cheaper and more powerful, automation will become more widespread. Robots will make farming and agriculture more sustainable. Enabling barren lands to germinate, food production exponentiate and contamination decline.
The boundaries between city and countryside are blurred, giving new meanings to rural areas and large urban centers. Sustainability is expressed through a production chain located geographically close to consumption, changing the relationships between those who eat and those who produce. The potential is endless: from improving logistics, decreasing prices and avoiding waste throughout the entire chain.
Pesticides, fertilizers and antibiotics are three of the main causes of a huge systemic problem: environmental degradation. However, new technologies are trying to build totally different ways of production, theoretically more sustainable and with less impact. They are altering food from it's roots, hacking their genome and transforming it in the lab before they even hit the soil.
Sensor networks that collects climate, environmental, geographical and social data will provide a level of information and knowledge about Earth that we’ve never had before. This will lead to a global mind system, which will enable better decision-making in order to create more harmonious and balanced ecosystems.
We're entering an era of hyper-personalization: from nutrition and health care to spending habits, everything is transforming around the individual. New tools provide more agency about persons from the inside out, enabling tailored solutions based on specific needs, routines and even genome. Society will be empowered by information, aided by technology which tracks and influences better decisions.
Current food production exceeds the necessary amount to feed the world population, but the number of malnourished people continues to grow. New networks will enable relationships and means for collaboration between individuals, groups and institutions - creating reliable and responsible food systems which favor global health. These technologies aim to decentralize the existing food system, amplifying access to nutritious food and knowledge.
Sign up and be notified.
Each scenario will be covered in depth in an upcoming series of featured articles .
About the project
Envisioning ZeroHunger is a collaboration between Envisioning and the UN World Food Programme (WFP) Innovation Accelerator. The project was unveiled during the official launch of the WFP Innovation Accelerator in Munich, Germany, on 11th July 2016.
If you are interested in getting more information, press releases or discussing the project, please write us.